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Campaigns

Integrated marketing.

Workhorse can provide strategy, that drives creative, and promotes it across all your channels under a comprehensive marketing plan. Data capture and reporting allow for results to be measured, evaluated, and proactively acted on. View case study from Relay Colorado.

 
“Keith’s leadership, creative energy and attention to detail produced stellar results for us as we grew our Relay Business from 3 state contracts to 9 from 2010 to 2012.  His approach to managing projects, and interacting with my staff, my leadership, and our affiliates and clients was highly professional and greatly respected both by myself, and by my executive team.”
Gregory Smith
Director, Market Development


AT&T Relay Services

 

Relay Colorado Case StudyCapabilities Summary:
  • SWOT analysis
  • Business consultation and planning
  • Campaign and marketing plans
  • Creative services
  • Content creation and subscriptions.
 
Click to open case study in a new window

 


 
"I would like to take the opportunity to compliment Workhorse Creative (WHC) for their exceptional work creating a new marketing strategy.  We are already seeing proof that WHC produced documents that encourage qualifying South Carolina individuals to apply to SCEDP.  We are extremely pleased with the results and are confident that WHC has created a solution for our immediate and long-term Marketing Strategy."
Taffy Harding
Director
South Carolina Equipment Distribution Program (SCEDP)
 

 

Please take a moment and browse campaign samples below Workhorse has produced.
 
  • GRID
  • LIST
Lamoille Regional Solid Waste Management District

Outreach Provider

Workhorse worked with LRSWMD to produce their first Facebook promotion to inform businesses and institutions on the upcoming mandates for compliance to Vermont's act 148.
Deliverables: Branded campaign headline, theme, motion graphic slideshow, design, copywriting, and integrating surveymonkey into their Facebook page.

Outreach

Workhorse, a leader in awareness marketing.

Sixteen years conducting outreach for almost a dozen state agencies and several of the largest Telecommunications Relay providers globally has provided the necessary skills and expertise for Workhorse to redefine your program, energize your outreach efforts, and set a course for connecting your resources to desired audience segments.
AT&T

Contracted Outreach Provider

Workhorses' premiere account for 7 years with a focus on the Telecommunications Relay Services, a $40+ million dollar annual business for AT&T.
"Keith’s leadership, creative energy & attention to detail produced stellar results for us as we grew our Relay Business from 3 state contracts to 9 from 2010 to 2012."
– Gregory Smith,
Director of Marketing Development
AT&T Customer Information Services
 
Deliverables: Content Managed Website, Secure Managed Hosting, Strategic Planning, Copywriting, Video Production, Campaign Development and Execution, Design of Outreach Collateral & Mailings, Print Broker.
 
Sprint Relay

Contracted Outreach Provider

Workhorse was hired by Sprint Relay to support national outreach efforts and provide websites and collateral materials for several state contracts supervised by Sprint. States Workhorse supported included: New York, Vermont, Missouri, Ohio, Alabama, Mississippi, and the Commonwealth of Puerto Rico. Creative and strategy were directed by Sprint.
Deliverables: Content Managed Websites, Secure Managed Hosting, National Newsletter and Mailing, Video Production, Campaign Development and Execution, Design of Outreach Collateral & Mailings, Digital Photography, Illustration, Print Broker.
MassEDP

Contracted Outreach Provider

Workhorse Creative was contracted for three years to be the sole source provider of outreach services to the MassEDP program.
Deliverables: Program Identity, Strategic Planning and Development, Coaching Documents​, Positioning Statement​, Campaign Development and Execution​, Content & Collateral Creation​, Alliance Program, CMS Website​, Informational Videos, Tradeshow Materials​, Media Placement​, Print Broker.
Relay Colorado

Contracted Outreach Provider

Workhorse Creative was contracted to be the sole source provider of outreach services to Relay Colorado as an independent contractor for 3 years and under AT&T for an additional 4 years.  View Relay Colorado's Case Study and Project Samples.
Deliverables: Program Identity, Strategic Planning and Development​, Campaign Development and Execution​, Content & Collateral Creation​, CMS Website​, Print Broker, and Digital Photography.
 
MassRelay

Contracted Outreach Provider

Workhorse Creative was contracted for five years to be the sole source provider of outreach services to the MassRelay program. 
Deliverables: Program Identity, Strategic Planning and Development, Coaching Documents​, Positioning Statement​, Campaign Development and Execution​, Content & Collateral Creation​, Alliance Program, CMS Website, Informational Videos, Tradeshow Materials​, Media Placement​, Print Broker.
SCEDP

Contracted Outreach Provider

South Carolina Equipment Distribution Program (SCEDP) contracted with Workhorse Creative over a five year term to be their designated outreach provider. 
Deliverables: Program Identity, Strategic Planning and Development, Coaching Documents​, Positioning Statement​, Campaign Development and Execution​, Content & Collateral Creation​, Alliance Program, CMS Website​, PSA Video, Tradeshow Materials​, Media Placement​, Print Broker.
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